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Map Camp London 2019, 15th October

This is our third Map Camp in London and it is kindly sponsored by the Leading Leading Edge Forum, AWS, Rainmaker, InfoQ, Endava, Methods and Superstars. Map Camp is a community run event, it consists of a series of lectures from renowned speakers with a coffee and networking area to meet other mappers from across the globe. The original event in 2017 was planned to be 30 people, we ended up with 180 and over 150 on a waiting list. In 2018, we planned for 350 people, we ended up with 450 and over 260 on a waiting list. This year, we have an even bigger venue in the hope that we might be able to accommodate everyone.

Map Camp is a safe environment for all and we will do everything we can to make sure that it is. If you're planning on attending please read the code of conduct.


08:00 Doors open
08:45 Welcome introduction Gen Ashley & Simon Wardley
09:00 Pivot! (Let’s talk about tech, climate and mapping) Sal Freudenberg & Chris Adams | Slides
09:30 What's the best move? Andrew Clay Shafer
10:00 Open source and Maps Adrian Cockcroft
10:30 Building a company with maps Rachel Murphy | Slides
11:00 Break
11:30 Mapping skills and capability Emily Webber | Slides
12:00 Mapping as a sensemaking practice within digital ecosystems Roser Pujadas | Slides
12:30 Managing for Serendipity Liz Keogh | Slides
13:00 Lunch
14:00 Maps and the Environment Anne Currie & Paul Johnston | Slides
The Government Track
14:30 How UK Policing is using maps and serverless Simon Clifford
14:45 Using maps in Government James Duncan | Slides
15:00 Maps and Smart Cities Dr Jacqui Taylor
15:15 Maps and the UN Mark Craddock | Slides
15:30 Panel discussion - The role of maps in Government
16:00 Break
The Private Sector Track
16:30 Maps and Venture Capital Prasanna Krishnamoorthy | Slides
16:45 Maps and Financial Services Andra Sonea
17:00 Maps and IoT Yodit Stanton
17:15 Maps and Organisation Ramon van Alteren | Slides
17:30 Panel discussion - The role of maps in the Private Sector
18:00 Maps and Stories Tal Klein | Slides
18:30 After hours discussion - an armchair chat with Dave Snowden & Simon Wardley
19:30 Conference closes

Area 64

This year at Map Camp we have an additional teaching area with space for 64 people. This area will be mainly ad-hoc, some presentations, demonstrations and discussions on the practice of mapping. More details will follow.

10:00 Maps and Security - open session
11:00 Break
12:00 Wemvula - presentation of a mapping tool | Slides
12:30 Other types of maps - discussion
13:00 Lunch
14:00 Maps and Security - open session
15:00 Maps and the environment - open session
16:00 Break
16:30 Beginning your mapping journey Chris Daniel
18:15 Space closes

The Quiet Room

A dedicated space has been provided as a quiet room, to escape the noise and bustle of the conference.

Pre-Event Activities

In another first for Map Camp (sponsorship, larger event, environmental efforts, quiet space, etc.) - do remember this is a community run event and we're learning each year - we also have some pre-event activities happening.

The LEF has a mapping workshop on the 14th October which promises to provide an unmissable opportunity to apply Wardley mapping to a real business challenge. It's a ticketed event, so register on the LEF website if you're interested.

We've also booked a floor at the Pearl and Feather for an evening before meetup on the 14th October from 6:30pm. Do respond to @swardley's tweet on this, so we just have an idea of the numbers, if you're planning to attend. We have no sponsors which means it's a buy your own food and drink evening. Everything we've raised is being spent on the main event.


Sadler's Wells Theatre


Leading Edge Forum

Main Sponsor

Amazon Web Services (AWS)

The Climate Sponsor

Rainmaker Solutions

The Sponsor for Inclusion


The Sponsor for Filming


Silver Sponsor

Methods Business and Digital Technology Ltd

Silver Sponsor


Silver Sponsor

We are delighted to have additional sponsors for Map Camp this year. Our film sponsor (who is looking after the recording of sessions and publication online) is InfoQ. We're also pleased to announce that Endava, Methods and Superstars have become silver sponsors. Rainmaker is sponsoring our diversity efforts. Amazon Web Services (AWS) are sponsoring our climate efforts and lastly and certainly not least, the Leading Edge Forum is underwriting and sponsoring the entire event.

We can't emphasise enough how important sponsors are for enabling us to hold the event. Thank you.


Map Camp is a community driven event organised by a collection of individuals. All funds raised through ticket sales will be spent on providing Map Camp with any deficit covered by the Leading Edge Forum.

To contact the organisers please send an email to simon.wardley@leadingedgeforum.com or jane.kingston@leadingedgeforum.com

Join the Conversation #MapCamp & #WardleyMaps